Saturday, September 20, 2008

Why You Should Still Have AdSense on Your Site

To get the best out of AdSense for your site, you first need to know how AdSense works.

What happens is that the site owner inserts a portion of java script supplied by Google onto a page of his site. Each time a visitor lands on that page, the java script will read what the page is about, and pull relevant advertisements from the AdSense database.

The ads should therefore be targeted to the content on the web page where the ad resides. Because it is relevant to the search term the visitor used to get to the page, it may encourage the visitor to click on an ad to find out more. If a visitor clicks on an ad, the webmaster earns a percentage of cost-per-click amount that the advertiser is paying Google.

The beauty of this system is that it's the search engine which gets the ads from its database and handles the payment to the site owner automatically. The webmasters don't have to find advertisers willing to put an ad on their site, collect payment, and check all the clicks. All this is done automatically. Of course the returns per ad on much lower than if there was a dedicated ad on the page paying a set amount each month, but there is no work involved on the part of the site owner.

It would be very rare that a relevant ad for a site could not be found in the Google AdSense database. In these rare instances AdSense will supply public service ads. If a site is getting these ads on a regular basis it is past time that a review is made of the page's header and content, or else take AdSense off that page altogether.

One reason why AdSense had become so successful is that it understands the needs of both advertisers and webmasters. It allows different types of ads, such as skyscraper ads, block text ads, one line ads, allowing site owners to choose the type of text ad format which best fits their page layout.

If the ads are integrated into the page layout as seamlessly as possible they may give the possibility of more than one click from visitors who may not be aware that what they are clicking on is in fact an ad. The ads should encourage visitors to do further investigation on their subject because the wording of the ad intrigues them Thus the site owner makes a bit of money and the advertiser gets a visitor to his site.

AdSense publishers can now track not only how much they are making from their sites in total, but also which of their ad placements are the most profitable through the use of channels chosen by the site owner himself. They can get customizable reports from AdSense by url, domain, ad type or category They can get the total number of hits to a page, the total clicks and click through rates, enabling them to adjust ads and pages in order to maximize revenue.

Advertisers can see the benefits associated having their ads served on targeted websites because it increases the possibility that the visitor to the site will also have an interest in what they have to offer.

AdSense is all about the ads being relevant to the page content, and the more targeted your content and headers are to what the page is actually about, the more targeted will be the AdSense, and the more the benefits to both the site owner and the advertiser.

Alternatively, you may like to do a search






Friday, September 19, 2008

Avoid AdSense Smart Pricing and Lower Click Payouts With the Right Approach

All web publishers want to make the most per click from their AdSense accounts. After all the more you make per click the easier it is to make a nice income from Google AdSense. For this reason many people build blogs and websites in the high paying niches and use any means necessary to fill them with content. But as I am about to explain this will do them more harm then good.

Many people think that just the niche alone controls how much you will earn when a website visitor clicks on your AdSense ads. While it is true that the niche does make up a significant part of the pay out equation it is still just a part of it.

As of late the advertisers that use AdWords have been paying rather close attention to the clicks their ads are getting on the AdSense publisher network. They are looking for sites that are sending traffic to them thought AdSense ads that are not converting into business for their company.

Most of these advertisers have been eliminating their AdSense ads from sites that offer no business advantage to them. These are often sites with scraped content, poorly written or overly used PLR materials.

Once the higher paying advertisers start to filter their ads from your site you will more then likely begin to see a reduction in click pay out. Many web publishers attribute this to being smart priced.

Smart pricing is a term to describe Google reducing the amount your site or sites make per click. IT is usually noticed when what used to pay a larger amount begins to pay pennies per click.

While Google does occasionally smart price AdSense accounts it is actually more common for advertisers to pull their ads from your site. The frustrating part is that you have noway of knowing what actually happened.

So to avoid a reduction in AdSense click pay outs always write unique useful content for your website or blogs. Even it if takes a little longer to build your site the effort will be worth it in the long run.

Alternatively, you may like to do a search






Thursday, September 18, 2008

9 Steps to Get Started With Generating Traffic

Web site with poor traffic is of no use. If your web site does not have good traffic than there is no meaning of investment that you have made in creating your colorful web site. Here are 9 ways to get started with generating traffic.

Step 1: Make your web site search engine optimized [SEO]. Your web site should have a content that is rich in keywords which makes it easy for search engines to locate your page. A good ranking on a search engine results page will generate traffic on your web site.

Step2: Starting a business blog on your web site will help in generating traffic to your web site.

Step3: Article submission is a great way of generating traffic to your web site. You can write keyword rich articles and submit them to various article directories. Use the resource box of the article to add links to your web site to generate traffic to your web site.

Step4: You can use social networking web sites such as Squidoo and MySpace to generate traffic to your web site.

Step5: You can request high traffic web site to put the links of your web site on them in exchange of their links on yours. You will benefit from the traffic on these web sites.

Step6: To generate traffic to your web site you can take help of email marketing.

Step7: A large and targeted emailing list can boost traffic to your web site.

Step8: Submitting your web site to various search engines has always proved great in generating good traffic to your web site.

Step9: Proper promotion of your web site by viral as well as non viral means is also a good way of generating traffic to your web site.

Alternatively, you may like to do a search



Tuesday, September 16, 2008

Keyword Research Revealed

Where to Start the Research?

When you have to begin the optimization for your website, you might wonder where to start the research. To start with, you can use some free downloadable keyword search tools like Goodkeywords or online search tools as Wordtracker free version. Later on when you are used to the concept, you can think about investing in paid software. Also these softwares that you initially use are free for a reason, aren't they?

Start the Training

Start training yourself using tools like Wordtracker, Google Keyword tool and the Yahoo Tool. Once you become good at searching you will feel the need for a better tool.

After learning how to perform a good keyword research you can start maximizing these keyword results by using it for article marketing, adsense or ppc campaigns.

Good Tips on How to Get Good Keywords

In this article I will give you some good tips on how to get good keywords for you ad campaigns. First identify the keyword that describes your website the best and go to the Google Keyword Tool or Wordtracker Tool and type this keyword. If your website is about learning music then using the keyword "learn music" would help. Once you type the keyword in the search engine then it would display all the results of websites that have this particular keyword.

How to check competition?

Check the number of searches each keyword is bringing up and the competition for that keyword. Many times you will find that some keywords bring up many sites. If you find that there is competition for a particular keyword, then that keyword might be profitable. However you should realize the difference between profitable competition and too much competition.

Get Targeted Traffic

One easy way to find a good keyword is to use a long tail keyword. Typically when people are searching for a keyword they usually type in a long tail keyword instead of one word. For example if I am looking for roses I wouldn't type in "flowers" which are very common or generic. But instead if I choose to use "rose bouquets online" my search becomes more specific. Even for a good ad campaign these kinds of keywords achieve more meaningful and targeted traffic.

Alternatively, you may like to do a search






Saturday, September 13, 2008

AdBrite, AdSense Or Bidvertiser - Which is Better?

Lets take a look on each of the ads provider one-by-one.

ADBRITE
AdBrite offers a way for publishers to convert their site's traffic into advertising offers. By posting "Your Ad Here" spaces on their sites, publishers can link site visitors to the advertising opportunities that they are currently offering and therefore generate more interest in the site's ad spaces than would have been possible through only AdBrite's marketplace.

AdBrite also allows publishers to set their own ad rates and to approve and reject ad offers, giving them more power over what goes on their site and for what price than many other networks allow. With 450 million impressions per day on 75,578 sites and numerous advertising and customization options, AdBrite is a large network that offers flexible and innovative ways for publishers to monetize their ad spaces.

Features
1. Customize ads to match your site
2. Approve and Reject ads
3. Works alongside with other ad programs.
4. Text ads
5. Banners
6. Inline ads
7. Full Page
8. InVideo
9. BritePic ie ads in photographs too
10. Support non english sites
11. Referral Program

Payment
AdBrite gives its publishers 70% of the revenues generated from their ad spaces and keeps 30%. Payments are made to publishers by checks in U.S. dollars, and the minimum payment amount is $5, although users must change the default $100 minimum in order to receive checks this small. Earnings under the minimum amount roll over into the next month. AdBrite pays at the end of each month for a publisher's earnings in the month two months prior; for example, revenues made in July will be paid out at the end of September.

Summary
AdBrite offers its users unique ways of advertising and is both easy to use and reliable. It is compatible with other services and can be customized to match a publisher's site theme. The InVideo and BritePic features are particularly attractive, especially for publishers with a lot of multimedia content. Overall, this network is a good alternative for publishers who wish to monetize their sites, especially if they feel that they could easily sell ad spaces to their visitors through on-site ads.

GOOGLE ADSENSE
One of the most well-known and popular advertising networks on the internet, Google's AdSense offers its users a way to monetize their sites through both ad links and the Google search feature. Its main draw is that the advertisements it offers are targeted to fit the content of the page on which they appear and the search terms that are entered into the search field.

This means that the advertisements it displays are more relevant to the content of the site on which they are posted, and therefore more likely to be clicked by visitors to that site. This is a major innovation in advertising and still fairly uncommon among ad networks, and has proven much more effective at earning money for site owners than untargeted advertisements.

In addition, AdSense provides a variety of ways to customize both the ads' appearance and the way in which their value is reported, making it a very comprehensive and straightforward provider of relevant advertisements.

Features
1. Text ads
2. Search Box monetization
3. Automatically customize ads to suite your site
4. Banner

Payment
Receiving payments from this network is fairly simple. AdSense offers both EFT and mailed checks in the user's specified local currency. When a site owner's ad revenue reaches $100 or greater, a payment will be issued to that owner within 30 days of the end of that month. If revenues do not reach $100, the account balance is rolled over to the next month and does not expire.

While Google has not revealed the exact figure or share that the publisher gets, but according to The New York Times, however, calculated from Google's published financial reports that AdSense partners receive 78.5% of the profits that Google makes off of their ad space.

Well its a good news for the publishers there.

Summary
AdSense is a very user friendly ad network that is simple to set up and run for even new site owners. Its targeted advertising makes it more likely that the posted advertisements will appeal to site viewers, and the Google search feature allows site owners to keep viewers on their site longer and also lets them receive revenue for clicked searches.

Reports are customizable so that Adsense users can view and maximize their profits, and receiving payments from AdSense is simple for most people with a major bank account.

Overall, AdSense seems to be a very simple and flexible advertising network.

BIDVERTISER
Bidvertiser burst onto the CPC ad network scene by trying to differentiate itself from the many other contextual networks available. Their innovative business model was, and still is today, to sell their publisher's ads to the highest advertising bidder on a price-per-click basis.

As such, advertisers bid against each other for a publisher's ad space, with the highest bidders always getting displayed on the publisher's website.

Features
1. Completely Customizable ads
2. Extremely low minimum payout of $10
3. 3rd-generation bidding-based system
4. Ads for RSS Feeds
5. Referral Program

Payment
Bidvertiser pays in monthly installments on Net-15 Payment terms, and offers one of the lowest minimum payouts in the industry at only $10. However the $10 minimum payout is for PayPal withdrawals only. In addition to PayPal, Bidvertiser can also pay by check, but the minimum payment for check is $50.

Summary
Bidvertiser excels in every area such as their great control panel and superb level of ad customization. Their greatest feature is arguably their payment options, offering payment via PayPal as well as an incredibly low minimum payment of $10.

Unfortunately, Bidvertiser's targeting is not as powerful as other contextual networks such as AdSense, resulting in poorer conversion rates. In addition, Bidvertiser's smaller network of advertisers leaves the competition not as strong as their Google counterpart.

However, despite their lower payouts, Bidvertiser is still a great company and useful for publishers seeking low minimum payments, custom ad sizes, or simply an alternative to AdSense.

Which is better Adbrite, Adsense or Bidvertiser ?
After reviewing all of the three ad providers you will yourself find that AdSense is not the world's end. Adbrite being the best option in all the categories payments, support and the number of advertisers available whereas AdSense excels in the number of advertisers available and the last one being Bidvertiser which is also a good option but not as good as Adbrite or AdSense.

Alternatively, you may like to do a search






Friday, September 12, 2008

Do You Need to Improve Your AdSense Earnings?

There is plenty of information online about improving your AdSense information. A lot of it is generic though and doesn't give you any good examples.

In this article, we are going to give you the specifics so you can improve your AdSense earnings and make some decent money instead of pennies.

Page Layout

The first thing to consider is your layout. Plenty of people have tried many different layouts with success.

Here are two examples you should try. Please note you should refer to the AdSense Terms of Service to ensure you are not breaking any rules.

Example 1:

For example - have you considered blending your links with the ads? This way it will be hard for people to determine if they are clicking an AdSense ad or not and will be clicking based purely on what the ads says.

Example 2:

How about only having ads in the screen? When someone goes to your website, what if you only had ads and then you had to scroll down to see any content.

Traffic

Getting traffic is critical. You need lots of traffic to make any good money with AdSense. Here are three easy effective ways that generate traffic and continue to generate traffic after you have done them.

Traffic Idea 1:

Write comments to people's blogs. If you find blogs in your niche, you should add comments to their posts. Make sure you write relevant good comments so they are likely to get approve.

Traffic Idea 2:

Write Articles and post to articles websites. This will generate traffic for months to come. Yes, there is a bit of work involved but it will be worth it. Keep writing as many articles as you can.

So, Page Layouts and Traffic can make a big difference to your earnings in AdSense. There are a few other things that also make a difference so check out Fast Cash Steps for further information.

Alternatively, you may like to do a search






Thursday, September 11, 2008

7 Useful Tips To Improve Your Site Ranking In Yahoo Search Engine

To earn money online, your need to work on driving more traffic to your website and monetizing your website. Working on Yahoo SEO is very important here as this search engine will help in driving plenty of organic traffic to your website if your site ranks high (at least Top 10) in results page.

Yahoo search engine, being the second most popular search engine after Google, has a very different search algorithm compared to Google. Hence do not think that if your website ranks well for Google, will be the same with Yahoo too. You still need to work on your Yahoo SEO no matter what.

Below are 7 useful tips to improve your site ranking in Yahoo search engine.

1: Submit Your Website To Yahoo

The very first step is of course to submit your website to Yahoo for the search engine to explore. Visit Yahoo Site Explorer, enter your website URL and click “Submit URL“.

2: Submit Your Website SiteMap to Yahoo

Other than just submitting your website, you are strongly encouraged to submit your sitemap (eg. sitemap.xml) to Yahoo as well. Similarly visit Yahoo Site Explorer and enter your sitemap URL (eg. http://bloggeroftheweb.com/sitemap.xml) and click “Submit Feed“. Afterwhich remember to verify your website ownership and wait for your submission approval.

3: Submit Your Website RSS to Yahoo

Every time after you update your website, you need to update Yahoo Site Explorer to crawl your website again and index your new web contents. To make this job easy, simply add your website RSS to Yahoo (eg. http://bloggeroftheweb.com/rss).

4: Optimize The Keyword Density Of Your Website

Yahoo consider keyword density a more important factor than Google. A higher keyword frequency is required. However, it will also consider synonyms, plural form, or other word variants of the same or related meaning to the given keyword to make up the keyword density calculation.

5: Optimize The Content Of Your Website With Keyword Relevance

Always remember to concentrate on your keyword if you wish to rank well in Yahoo search engine results page. Be mindful about the relevance of your website content to your keyword and keep adding new relevant articles daily to make sure that your website is full of it.

6: Keyword Stuffing For Your Titles

As mentioned in Tip (5), concentrating on your keyword is a very important factor in Yahoo SEO. Apart from stuffing keyword in your article content, you may do it for all your titles too.

7: Build Relevant Inbound Links From High Ranking Websites

Yahoo also needs the help of inbound links to index your website better. Hence do not forget to keep building inbound links everyday. Spend a good 15-20 mins everyday to do it and soon you will see your website rocketing high in Yahoo results page. Use the methods you build your inbound links with Google, for Yahoo. Another way is to use an article submission program which will help you to gain many super high quality inbound links with a simple software.

Hope above tips will help you in working well with Yahoo SEO. Success will follow if you really wish to earn money online, when you have more search engine traffic for your website and you know how to monetize your website well. Remember, do not just depend on one search engine to drive traffic to your website as it is always not sufficient.

Alternatively, you may like to do a search



Wednesday, September 10, 2008

Double your AdSense income

As you probably already know, AdSense is revolutionizing the way many infopreneurs are creating revenue from their web site traffic. The reason for this is its simplicity. Through AdSense, revenue is generated when someone simply clicks thru the AdSense ads displayed on the webmasters web site.

In this article I want to give you a few simple ways to dramatically increase your AdSense income.

The bottom line:
To increase AdSense income all you must do is increase the number of click thrus you receive.

There are two ways for you to increase your total number of click thrus. You can either increase your website traffic or you can increase your AdSense click thru rate. Now, getting more traffic would be great, but let’s be honest increasing your web site traffic is much easier said than done. So, let’s focus on increasing your AdSense click thru rate instead.

4 Tips to Increase Click Thru:

Match your AdSense to your website:

You want your AdSense ads to appear as seamless as possible. Your goal is to match every aspect of your AdSense ads to the theme of your website. What you want to do is remove the borders from your AdSense ads and match the background color of the ad to your website. Additionally, you want to match the color of the AdSense links to the rest of the links on your website plus choose an ad format that makes the ads look seamless.

For example, if your web site has a white background and the default color of your hypertext links is blue you will want to remove the border from your AdSense, make the background white, choose either a square or a rectangle as your ad format instead of a skyscraper or banner, and yep you guessed it… make the links blue.

Placement Matters:

Where you place your AdSense ads is just as important as how they look. Luckily, there are only a few concepts that you need to worry about in order to increase your click through rate.

•The more white space around your ads the better

•The closer to the top of the page the better

•The closer the left of the page the better

Follow these concepts and I can assure you that you will see an increase in your AdSense click thru rate. (It really is that simply!)

Google Search:

Now this is one that I rarely see webmasters take advantage of. The Google AdSense program gives webmasters the ability to add a Google search box to there web site.

Why should you use this function?

Well, when a website visitor chooses to use this search box from your website your AdSense ID will be imbedded in ALL of that visitors Google searches. If that person does 1 search or 50 your AdSense ID will still be imbedded throughout process.

Why is this so great?

If that visitor clicks on any of the sponsored listings while surfing from your web site guess who makes money. YOU! If they hit the back button and click on another ad guess who makes money? YOU! This is absolutely huge. Through this function you now have the ability to earn multiple click thrus from the same visitor on the site visit. Please don’t overlook how powerful this is. Besides, most of your website traffic will just be browsing anyway, so I why help them find what there looking for and make a little coin along the way?

Tracking:

Just like any other type of marketing, you won’t know what’s working the best for you on your web site unless you track the different things that you’re experimenting with. Set up a few Google AdSense channels for the different ads that you’ll be placing on your website. Then just see which channels are working the best and stick to those.

That’s it!

Follow the tips above and I can assure you that you will absolutely double your AdSense click thru rate and your AdSense income. The best part about the four tips I’ve shared here is that you can put them into action immediately and see how they will work on your website right now. Who knows… you could be making twice as much by tomorrow by just making a few simple tweaks here and there.





Tuesday, September 9, 2008

Video adsense




How many adsense click do you have everyday? Sometimes we didn't get any adsense click and it also happen to me. But, by doing some variation on our adsense display. One of popular step to variate your google ads view is by putting google video ads on your site. This is how you can make it.

--> On Adsense Setup, go to adsense contain and choose Image ads only at ad unit.
-->Then you have to use only 250x250 square, 300x250 medium rectangle and 336x280 large rectangle ads format. (Video format is only available in this ads format)
-->It is not 100% video ads will appear on your site because image ads will also appear on your google ads but probability the video ads appear is high than choosing both text and image ads.

So, good luck friend. I hope your ads click increase by using this setting.